3D Art in advertising

3d Street Art, often known as 3d chalk art is 2-dimensional artwork drawn on the street itself that gives you a 3-dimensional optical illusion from a certain perspective. It can be very breathtaking, realistic and at the same time captivating once you get the angle correct. And creating one is certainly through and challenging as you are creating a realistic 3d view out of a 2d painting.

3d street art are gaining much popularity these days. Notable brands are already taking advantage of public’s curiosity on 3D street paintings to create awareness for their products. This is a clever trick as advertising is all a game of seduction, leaving with the viewer a strong imprint of the image of the product, tempting the viewer to buy it. Marrying the two ideas of advertising and 3d art is pure genius.